Project work Mood board

Project work Mood board Create a mood board that expresses the theme of your UNBOXED creation experience. 18

Project work Experience plan Now you have a theme and a vision for your unforgettable experience, the next step is to create a more detailed plan which includes the logistics. Event name Event location This could be a specific location or a type of location e.g. park, library, museum etc. Experience overview Event description What will happen during the experience? What will make it unforgettable? Objective What is the message or story that you want people to come away with? E.g. do you celebrate the local area? Are you raising awareness about something? How do you want people to feel when they leave? Duration How long will the experience be? Is it a oneoff event, a long-term exhibition or something else? Audience Target audience Those who you think are most likely to come as your experience will appeal to them. Audience Development Are there any groups who often don't attend events like this that you particularly want to come? Consider the reasons they may not typically attend, e.g. cost, travel, not able to stand for long. How will you overcome these barriers? 19